Friday, October 14, 2011

Makeup Matters! Harvard Agrees.

Although I've been preaching this for 10 years, there's finally a formal study backing up what every image consultant already knows - cosmetics can affect how intelligent, confident, approachable and successful women appear. It helps to have professors from Harvard and Boston University lend credibility to what is often dismissed a matter of fluff or vanity. I'll be the first to suggest that women shouldn't be judged by this additional grooming requirement, but this article from the New York Times gives us plenty of reasons for taking the extra time to apply makeup, and applying it well. 

1 comment:

Kim Gordon said...

Great article! Thanks for posting. Fascinating to consider the history, like why my mom wore it vs why I wear it...though maybe not entirely for different underlying reasons. One of my favorite Jim Robbing quotes is that we shouldn't judge a book by its cover, but we do.

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